International management Código:  71.540    :  6
Consulta de los datos generales   Descripción   La asignatura en el conjunto del plan de estudios   Conocimientos previos   Objetivos y competencias   Contenidos   Consulta de los recursos de aprendizaje de los que dispone la asignatura   Recursos de aprendizaje y herramientas de apoyo   Informaciones sobre la evaluación en la UOC   Consulta del modelo de evaluación  
ATENCIÓN: Esta información recoge los apartados del plan docente de la asignatura durante el último semestre con docencia. Al iniciar el periodo de matrícula, podrás consultar el calendario y modelo de evaluación para el siguiente semestre en Trámites / Matrícula / Horarios de las pruebas de evaluación final.

The subject International Management looks at the main issues that companies must address when they decide to internationalise and to begin to conduct their business in an unfamiliar environment unlike the one they are used to. Several factors make this one of the most important strategic decisions a company can make, and success can be vital to the company's future, as internationalisation can compromise its survival in the domestic market.
This subject will begin with an overview of globalisation and its impact on companies, before focusing on the main decisions involved in internationalisation, namely, the destination and the product to be internationalised, as well as how to secure access to and enter new markets. It will also look at the new challenges that emerge in relation to organisation, coordination and the relationship between the parent company and its subsidiaries once a company has successfully completed the initial stage and become a multinational. Finally, it will look at cultural differences in how international business is conducted and determine how best to design a human resource policy in light of the range of options for the international management of a multinational's executives.

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International Management is an elective course of the Degrees in Economics, Business Administration and Management, Marketing and Market Research and Tourism.

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It is recommended that before enrolling this course, the student has attended the course of  Business Strategy (Direcció estratègica).

As the course is in English, it's also highly recommended to have a B2 level in English (intermediate).

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This subject will develop the following transversal skills covered by all degree programmes in the Economics and Business Studies Department: 

  • Capacity to search for, identify, organise and make proper use of information.
  • To adopt attitudes and behaviors in line with an ethical and responsible professional practice.
  • Capacity to communicate effectively, in writing and/or orally, both in one's own language and a foreign language.

 It will also develop the following specific skills

  • Capacity to understand how the economy and economic agents and institutions work, with special emphasis on business behaviour. 
  • Capacity to manage a company or organisation efficiently, understanding its competitive and institutional position and identifying its strengths and weaknesses in order to adapt to global markets. 
  • Capacity to critically assess specific business situations and to determine potential business and market outlooks.
  • Capacity to adopt a results-oriented approach based on meeting the needs of internal and external clients.

  All of these skills are addressed by the following general objectives:

  • To understand globalisation and the point of view of anti-globalisation movements and the struggle for another world, as well as to analyse the response and reaction of multinationals.
  • To determine the best strategy for entering foreign markets.
  • To decide, based on sound criteria, what mechanism or mechanisms to use to enter foreign markets.
  • To learn to adapt a company's organisational structure to the internationalisation process.
  • To discover what conditions must be met to set up a foreign subsidiary.
  • To understand the major impact that cultural differences can have on how international business is conducted, discovering the most decisive and salient features of the world's different cultures.
  • To determine the best human resource policy for the international management of a multinational's executives.

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The subject's contents and resources  are  divided into the following five units: the global business environment, international business strategy, the foreign subsidiary strategy, the impact of culture on international business, and international human resources management.

 

 

Unit 1: The global business environment

 1.1 Overview of the globalised world

1.2 Factors driving globalisation

1.3 Consequences of business globalisation

1.4 Globalisation and corporate social responsibility

           

Unit 2: International business strategy

2.1 The strategic decision to internationalise

2.2 Ways of approaching the internationalisation process

2.3 Strategy implementation processes


 Unit 3: The foreign subsidiary strategy

3.1 What is a foreign subsidiary?

3.2 Conditions for foreign direct investment

3.3 Classification of subsidiaries and strategy

3.4 Development and evolution of subsidiaries

           

Unit  4. Impact of culture on international business

4.1 The importance of culture to multinationals

4.2 Definition of culture

4.3 Grouping countries based on their culture

4.4 Cultural dimensions

4.5 Local business culture and practice

 

Unit 5: International human resources management

5.1 Designing the international human resource policy

5.2 Trends in expatriation

5.3 The life of the expatriate

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The basic materials of the course are the didactic units of UOC Materials. These units can be downloaded from the upper menu  of the classroom  and are also available in paper. They have a theoretical and practical approach. The concepts are illustrated with examples, self-assessment exercises, references and other resources in order to facilitate the learning process.

 

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La Normativa académica de la UOC dispone que el proceso de evaluación se fundamenta en el trabajo personal del estudiante y presupone la autenticidad de la autoría y la originalidad de los ejercicios realizados.

La falta de originalidad en la autoría o el mal uso de las condiciones en las que se hace la evaluación de la asignatura es una infracción que puede tener consecuencias académicas graves.

El estudiante será calificado con un suspenso (D/0) si se detecta falta de originalidad en la autoría de alguna actividad evaluable (práctica, prueba de evaluación continua (PEC) o final (PEF), o la que se defina en el plan docente), ya sea porque ha utilizado material o dispositivos no autorizados, ya sea porque ha copiado de forma textual de internet, o ha copiado de apuntes, de materiales, manuales o artículos (sin la citación correspondiente) o de otro estudiante, o por cualquier otra conducta irregular.

La calificación de suspenso (D/0) en la evaluación continua (EC) puede conllevar la obligación de hacer el examen presencial para superar la asignatura (si hay examen y si superarlo es suficiente para superar la asignatura según indique este plan docente).

Cuando esta mala conducta se produzca durante la realización de las pruebas de evaluación finales presenciales, el estudiante puede ser expulsado del aula, y el examinador hará constar todos los elementos y la información relativos al caso.

Además, esta conducta puede dar lugar a la incoación de un procedimiento disciplinario y la aplicación, si procede, de la sanción que corresponda.

La UOC habilitará los mecanismos que considere oportunos para velar por la calidad de sus titulaciones y garantizar la excelencia y la calidad de su modelo educativo.

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Esta asignatura se puede superar por una doble vía: por un lado, a partir de la evaluación continua ( EC) y una prueba de síntesis (PS) y ,por otro lado, con la realización de un examen final (EX) .
- Para hacer la PS hay que haber superado la EC.
- Para hacer el EX no hay que haber superado la EC.
- En caso de haber superado la EC existe la opción de optar por el EX en vez de la PS .
La fórmula de acreditación de la asignatura es la siguiente: EC + PS o EX.

 

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